Comparison
Modern Trades CRM vs ServiceTitan
Direct answer
Being blunt: if you are seriously evaluating ServiceTitan, you are probably not our customer, and that is fine. ServiceTitan is enterprise field-service software built for larger, operationally complex contractors -- dispatch optimization, capacity planning, pricebooks, deep reporting. Modern Trades CRM is an early-stage lead-response layer for small teams. We would be doing you a disservice pretending these compete.
Disclosure: Modern Trades CRM is operated by SubZeroMetrix LLC, which also publishes this page. This comparison is not independent. We've sourced every ServiceTitan claim to their own current public documentation and marked anything we could not verify as UNKNOWN rather than guessing.
Who Each Product Is Built For
ServiceTitan: Larger residential and commercial contractors with dedicated dispatch, CSR teams, and operational complexity that justifies enterprise software and a real implementation project. ServiceTitan reported approximately 10,800 active customers in its FY2026 results.
Modern Trades CRM: Small contractor teams -- roughly 2-15 people, often with the owner still answering phones -- whose gap is lead response and follow-up, not dispatch optimization.
Capability Comparison
| Capability | Modern Trades CRM | ServiceTitan |
|---|---|---|
| Published pricing | $99 / $199 / $299 per month base | Not published -- quote-based. Treat as UNKNOWN until you get a quote; industry-reported figures are not authoritative and we will not repeat them |
| Target customer size | Small teams, roughly 2-15 people | Larger, operationally complex contractors |
| Implementation | Configuration conversation; no published timeline because none is standardized yet | Enterprise implementation project -- specifics UNKNOWN to us, discuss with them directly |
| Dispatch and capacity optimization | Not part of this product | Core enterprise capability |
| Pricebooks | Not part of this product | Core capability for the trades it serves |
| Job costing / payroll | Not part of this product | Core enterprise capability |
| AI virtual agent / booking | Planned -- no live AI feature exists for this product | ServiceTitan markets an AI Virtual Agent that books from real operational availability |
| Contact / customer records | Available -- verified working | Included as part of the platform |
| Sales pipeline for estimates | Available -- 9-stage pipeline exists and is usable | Included; depth not itemized in a public source we can cite -- UNKNOWN |
| Estimate follow-up automation | Prepared -- won/lost field exists, no automation triggers yet | Included; specifics UNKNOWN from public sources |
| Reporting | Planned -- no reporting layer exists yet | Deep operational reporting is a core selling point |
When ServiceTitan Is the Better Choice
- You have multiple crews and a dispatch function that needs real optimization.
- You need pricebooks, job costing, or payroll integration.
- You have the budget and appetite for an enterprise implementation project.
- You want AI booking that is live today against real operational availability.
- Honestly: most contractors evaluating ServiceTitan seriously should choose ServiceTitan over us.
When Modern Trades CRM Is a Useful Layer
- You are a small team and ServiceTitan is more platform than the business can absorb.
- Your bottleneck is answering and following up on leads, not coordinating crews.
- You want flat, published, small-team pricing rather than an enterprise quote.
Pricing
ServiceTitan does not publish plan pricing; it is quote-based. We are recording that as UNKNOWN rather than repeating third-party estimates. What we can say factually is that our published base pricing is $99/$199/$299 per month, and that the two products target very different business sizes.
Modern Trades CRM base pricing: Contractor CRM $99/mo, Revenue Recovery $199/mo, AI Front Desk $299/mo. Phone numbers, calls, SMS/MMS, email, and premium AI usage may carry separate usage charges, disclosed before activation.
Limitations of This Comparison
ServiceTitan does not publish pricing or a public feature-by-tier matrix, so most competitor rows here are honestly marked UNKNOWN rather than filled with guesses. We have not tested ServiceTitan. Customer-count figure is from ServiceTitan's own FY2026 investor results. This comparison exists mainly to help you rule us out quickly if you need enterprise capability.
Sources
Plans start at $99/month. See exactly what's verified working before deciding.
Last reviewed 2026-08-25.